Garnet
The deep color of garnet much resembles the smooth merlot, and offers a rich look of sophistication. This January birthstone has surpassed its cousin, the ruby, in popularity and consumers especially love this gem as it’s versatile in seamlessly transitioning a look from office to night out. Garnets are especially in demand in weddings year-round, and in such accessories as bridal tiaras and bouquet embellishments, so make sure you stock up on this stone to remain competitive in the bridal market.